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Food and You 2: Waves 13-16

Food Standards Agency

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Key dates and value

Status: Closed
Submission deadline: 25 Sept 2026
Published: 31 Jul 2026
Estimated value: £1.1m
Contract start: 1 Jan 2027
Contract end: 31 Mar 2031
Location: York, Yorkshire and the Humber
Notice type: UK4
Buyer type: Central Government

Overview

In order to protect consumers, we need to understand their attitudes, knowledge and behaviour in relation to food. The Agency’s main source of methodologically robust and representative evidence regarding consumers’ attitudes, knowledge and behaviour in relation to food is our annual Official statistic Food and You 2 survey. This survey has an important role in measuring the FSA’s progress towards its strategic objectives, providing evidence to support FSA policy decision-making, communication campaigns and other activities as well as identifying topics for further research or action. The survey currently samples 4,000 households (including 1,000 households in both Northern Ireland and Wales). Since Wave 8, we have also worked with our counterparts in Food Standards Scotland, to achieve an additional 1,000 households in Scotland on an annual basis. This data is reported and published separately by Food Standards Scotland. The FSA is seeking an experienced research agency to continue delivering the FSA’s official statistic Food and You 2 annual survey, for waves 13-16 (one survey wave per year). This specification sets out key deliverables in 5 stages as follows: 1. Questionnaire development: Working with the FSA to develop the questionnaire and survey materials for Waves 13-16 2. Conducting fieldwork for Waves 13-16 including the distribution of invite letters and incentives. 3. Data processing: Processing and cleaning of the survey data 4. Production of data sets: The production of all data files and supporting documentation 5. Production of final outputs such as aggregate data tables and reports required for the project. In recent years, the FSA has produced data tables and findings reports in house. We welcome bids where data tables and reports are conducted by suppliers. More information is provided under this section.

CPV codes

79310000 Market research services
79311000 Survey services
79311200 Survey conduction services
79311300 Survey analysis services
79315000 Social research services
72314000 Data collection and collation services

About the buyer

Food Standards Agency has published 43 tender notices since 7 Oct 2023, with a combined advertised value of £3.5m. 2 of them are currently open.

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