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24 052 International Student Recruitment Marketing and Conversion

LONDON SOUTH BANK UNIVERSITY

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Key dates and value

Status: Closed
Submission deadline: 24 Jul 2026
Published: 15 Jun 2026
Estimated value: £3m
Contract start: 1 Oct 2026
Contract end: 30 Sept 2029
Location: London, London
Notice type: UK4
Buyer type: Education

Overview

London South Bank University (LSBU) is looking to appoint a single end-to-end service provider with a proactive, professional and highly compliant approach to international student recruitment, to drive growth across all stages of the recruitment funnel. The provider will be responsible for delivering high-impact in-country activity, including awareness raising, demand generation, conversion activities and agent/market engagements. The provider will drive conversion all stages of the journey through personalised and targeted interventions, enquiry management, as well as providing expert in-country representatives, admissions, and marketing support between initial enquiry to successful enrolment. The appointed supplier must be agile and bold - capable of rapidly scaling and responding to opportunities in market with strong physical presence to support LSBU's institutional strategy.

CPV codes

79342000 Marketing services
79600000 Recruitment services
98910000 Services specific to international organisations and bodies

About the buyer

LONDON SOUTH BANK UNIVERSITY has published 5 tender notices since 7 Oct 2023, with a combined advertised value of £3m.

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